Dixons Academies Bradford group logo
Dixons Academies Bradford – a progressive and contemporary identity to represent a growing chain of schools.
Dixons Academies Bradford is a successful chain, with schools located across Bradford. Following other successful branding projects within the group of schools, we were approached to create a distinct and contemporary identity for the group. The exciting challenge when branding the Dixons Academies has been to give each school an individual identity, but ensure that it is recognisable as part of the wider group. This was also the case for the group identity and the distinctive coloured icon represents all the parts of the group, without limiting the growth of the brand.